Frase Review: Your Ultimate Writing Assistant

Table of Contents

Are you tired of your blog post article’s time-consuming and often frustrating ways of content research and optimization process? At times, it can also be a real challenge to assess through research data, analyze SERPs, and edit your content to meet SEO content standards. That’s where Frase AI tools shine: its performance and functionality as a content optimization tool, content editor, keyword research tool, answer assistant, chatbot, and an all-in-one SEO toolset to improve workflow productivity. Content research and optimization tasks become a breeze with the Frase AI SEO tools. It streamlines the research process, provides valuable competition insights, and even helps generate content outlines, title suggestions, and topic ideas, saving you time and effort. Say goodbye to the long content creation process and welcome the efficiency and effectiveness of Frase SEO tools. Learn a number of things in this Frase AI Review.


Frase is a popular AI writing tool for content creation and optimization. Headquartered in Boston, United States, and backed by UnderscoreVC, it is a dynamic startup with a team of data scientists, software engineers, and passionate marketers who are deeply invested in the future and improvement of search, AI content creation, and conversational AI. Their collective idea and commitment to take part in reshaping the content creation landscape has culminated in the development of an innovative AI-powered writing assistant tool. Frase streamlines the often intricate processes of content research, generation, and optimization, providing content creators, bloggers, marketers, and SEO professionals with a powerful and efficient platform for crafting high-quality, plagiarism-free research data content with improved readability. 

More than just a writing tool, Frase represents the convergence of cutting-edge AI and natural language processing. It empowers users to conduct in-depth research, generate content outlines, and optimize articles for better search engine rankings. Frase is the bridge to a future where content engages people and secures a prominent place in search engine results. It’s a transformative solution that simplifies the complexities of content optimization, keyword research, and SERP analysis, propelling content creators into a new era of efficiency and effectiveness in the digital landscape.

Key Features

Let’s explore the essential features that set Frase io apart and, of course, what makes it a must-have tool:

Content Research

Frase’s content research feature goes beyond the standard to provide users with powerful insights and data from the top-ranking content on search engine results pages (SERPs). It helps users research and identify relevant keywords and topics to improve SEO. This streamlined approach ensures content creators deeply understand what works, enabling them to craft highly engaging and relevant content.

Content Optimization

The user-friendly text editor employs a topic model to evaluate your content compared to competitors of businesses, companies, web pages, and site services. It generates a compilation of associated topics and their suggested mention frequencies, aiding you in content input details that align with Google’s choices. Leverage Frase’s topic model to pinpoint the keywords for optimizing your content. It analyzes the keywords in your content alongside those of your primary competitors. Gain a visual representation of the topics utilized by your search competitors and their corresponding frequency of usage.

Content Briefs & Outlines

Frase tool utilizes natural language processing (NLP) to analyze and understand text context. Frase simplifies the content creation process by generating content briefs and outlines. Efficiently create outlines by selecting headings from the SERP or utilize AI for instant generation. Build a well-researched outline rapidly by choosing headers from leading SERP results. Organize your outline effortlessly with the intuitive Outline Builder, allowing you to drag and drop headings. These content blueprints generate ideas for suggested headings, subheadings, and key points, which make the article structure and flow more straightforward and efficient. 

AI-Generated Content

Frase’s AI-powered content generation feature is a game-changer. Instantly create SEO-optimized content with an AI Writer inspired by your target search query results. Utilize Frase’s Outline Builder to design an outline and seamlessly convert it into a complete draft. They offer options for AI templates to fit your business or products. Generate controlled outputs such as blog intros, high-converting copywriting formulas, FAQs, headings, product descriptions, and more. This feature will also help you generate sentences that could be paragraphs in minutes. You can also facilitate collaboration through intuitive in-product tools designed for seamless teamwork in editing documents.

SERP Analysis

Understanding the competitive area is crucial for an effective content result. Frase helps content creators identify gaps, factors, and opportunities by analyzing SERP metrics for heading word count and domain rating. This data-driven approach empowers users to create content that stands out in internet search volume results and captures the attention of their target audience. 

Question & Answer (Q&A) Generation

Engaging your audience by addressing common questions (FAQs) and providing valuable information has always been challenging. Frase has a Q&A generation feature that enables the creation of FAQ sections within your content, enhancing user engagement and boosting your content’s appeal.

Keyword Recommendations

Frase offers valuable keyword recommendations to help content creators optimize their articles for search engines. By suggesting relevant keywords, Frase ensures your content ranks well in search results and attracts the right audience and traffic.

Integrations, Analytics, and Add-ons

Frase’s wide range of integrations with popular content management systems (CMS) like WordPress streamlines the content optimization and publishing process. Its integration with Google Search Console enhances Content Analytics to monitor and assess organic growth and search query insights. The Google Docs add-on simplifies content creation, editing, and document management for file or PDF ones.

Multilingual Support

Frase supports multiple languages besides English, making it a versatile tool for international and multilingual content strategies. Content creators and writers can efficiently utilize to optimize their content for different languages and markets, giving them a competitive edge in an increasingly globalized digital landscape. Work in different languages, expanding their reach and engaging diverse audiences.

Pros & Cons

Frase AI is an exceptional tool with many advantages catering to content generation and optimization needs. Here’s why this product is a truly remarkable choice, more than anything:

✅ User-Friendly Interface

Frase tool offers a user-friendly interface with easy navigation and intuitive features. Frase boasts an intuitive, clean, and well-organized interface. The enhanced user experience is evident in its user interface. There is also a step-by-step tutorial and articles on using the Frase tool –  a section called Frase Answers and Frase Content.

✅ Streamlined Content Research

One of the most noteworthy features of Frase is how it accelerates content research and brief generation. It allows users to swiftly analyze competitor titles, word counts, and headings. The automatic content brief generation feature to create document is a valuable time-saver, making research more efficient. 

✅ Outstanding Output Quality

Frase consistently produces high-quality content that closely resembles the tone of a human writer. This exceptional output quality can be attributed to its AI, powered by OpenAI’s GPT-3 model, ensuring top-notch results.

✅ Effortless Content Optimization

Content optimization is made simple with Frase. The tool leverages the most effective SEO method—analyzing top-ranking content. It provides robust recommendations for enhancing content, ensuring it aligns perfectly with SEO score standards.

✅ Remarkable Flexibility

What sets Frase apart is its remarkable flexibility. The community feature offers many templates, and the Custom Tool feature empowers users to create templates. This flexibility ensures that Frase can cover an extensive range of use cases.

✅ Integration

Frase’s integration with Google Docs and WordPress enhances content creation, editing, and management. Integrating with Google Search Console further enriches Content Analytics, making Frase a comprehensive solution for content creators.

While Frase offers a lot of advantages, some limitations are important to consider:

❎ No Free Trial

Frase needs a free trial option, which can be a drawback for those exploring the tool without commitment. However, it does offer a $1 trial for users to experience its features and a 5-day money-back guarantee on paid plans. The trial period ensures that users can evaluate the tool with minimal risk and request a refund if it doesn’t meet their needs, providing a way to test it without a long-term commitment.

❎ Limited AI Usage Without SEO Add-On

The base price of Frase’s subscription plans is quite affordable. However, it becomes more expensive when factoring in the cost of the Pro Add-On, which is essential for producing a high volume of content. The SEO Add-On is $35 monthly and allows unlimited AI-generated words. Without this account add-on, users are capped at 4,000 AI words per month, which can be limiting for those with extensive sentence or paragraph content needs.

What I Like About Frase?

Frase has been a game-changer in my content creation journey, that’s a fact, especially with its remarkable content research capabilities. Here’s the thing: as a content creator, I often deal with the time-consuming and sometimes overwhelming initial stages of research. I had to take note of all the types of resources, links, posts, statistics, and parts of something. Frase streamlines this process, allowing me to delve into the valuable insights it provides by analyzing top-ranking content on search engine results pages (SERPs). It significantly reduces the time spent on research, enabling me to gather relevant data quickly and making the job of my blog content creation much smoother.

Moreover, the tool’s content optimization suggestions have proven invaluable in elevating the overall quality of my blog page articles. It acts as a reliable content assistant, offering recommendations for improving existing content and enhancing its SEO, ensuring my content quality remains competitive and engaging. With Frase, content research and optimization challenges become opportunities for efficiency and excellence, and the user-friendly dashboard ensures that I can navigate through these features seamlessly. 

What I Don’t Like About Frase?

While Frase offers an array of benefits, it’s essential to acknowledge its side of drawbacks. First point: the absence of a free trial is a bit of a downside. Although a $1 trial exists for users to tour the tool’s features and a 5-day money-back guarantee on paid plans, a no-cost trial option might deter some potential users.

Second, the limitation on AI usage without the SEO Add-On is a consideration to keep in mind. While Frase’s base subscription plans are budget-friendly, the Pro Add-On is essential for users with high-size content production needs. Priced at $35 per month, it provides unlimited AI-generated words, but without it, users are restricted to just 4,000 AI words per month. 

Frase Pricing Plans

Frase offers pricing plans that cater to different content creation and optimization needs:

Solo Plan

Priced at $14.99 per month (or $12.66 per month if paid annually), this plan offers one user seat and the ability to write and optimize four articles monthly.

Basic Plan 

For $44.99 per month (or $38.25 per month if paid annually), this plan includes one user seat and allows you to write and optimize 30 articles monthly.

Team Plan

The Team Plan is $114.99 monthly (or $97.75 per month if paid annually) and includes three user seats. Additional seats cost $25 per month each, allowing writing and optimizing unlimited articles.

Pro Add-On

For an additional $35 per month, users can access unlimited AI-generated words and premium features.

User Reviews

Let’s take a look at some customers’ feedback about their experiences with Frase:

The Bottom Line

As I wrap up my Frase review, the impact of its content optimization capabilities has truly left a lasting impression. It goes beyond being just a tool; it’s a type of companion for content creators, making the sometimes daunting task of SEO and content creation make sense. With its ability to excel in generating templates and providing valuable insights, Frase stands out from the rest of its competitors. 

In addition to providing a streamlined approach to content research and optimization, it’s an SEO tool and much more you can ask for. With the Frase tool’s comprehensive features ranging from content research and optimization to its limitless potential for enhancing SEO, it can do almost everything, making it an invaluable asset for any writer, marketer, or company looking to enhance their online presence. In conclusion, Frase is not just a tool; it’s a platform that allows your thoughts to flourish and your content creation process to excel, providing a template for success in the ever-evolving digital landscape. Click the link below to experience and export the benefits of Frase AI for yourself. Bid farewell to starting from scratch content creation and ushering in a new era of producing high-quality content with ease. Your audience will undoubtedly appreciate the difference.



Want to know more about AI writing tools? Check out our Best AI Content Writing Tools list for more AI content generation and optimization alternatives!


About the Author
Franky Surroca
Franky Surroca

Franky Surroca owner and founder of Making Online Easy lives and breathes online marketing. A prolific website and organic search engine marketing expert for over 10 years. Franky has been on multiple world class multimillion dollar marketing teams working with names like Grant Cardone & Frank Kern amongst others collectively helping hundreds of clients all over the world while building his own 7-figure marketing agency. He has built duplicatable systems and processes that has allowed him to hire and scale his company to generate millions of dollars for his clients with his online marketing knowledge, team and expertise.

Recent Posts